Curriculum

4 Sections
15 Lessons
Lifetime

Expand all sectionsCollapse all sections

Introduction
Let’s kick things off by diving into the captivating history of advertising, where we’ll uncover how it has evolved over the years and shaped our world!
2
- 1.1
  Introduction
- 1.2
  Brief History of Advertising
Advertising 101
Get ready to explore the exciting world of advertising types, the balance between functional and emotional benefits, and the ethical considerations that shape our creative messages!
3
Building an Advertisement
Let’s jump into the art of designing advertisements, where we’ll explore the essential elements, understand our target audience, and learn how to write and design compelling ads!
5
Advertising Projects
Get ready for an exciting hands-on experience as we meet our client and dive into the creative process of building advertisements!
5

Meet the Client

Welcome to the Timeless Boardwalk! Nestled on the picturesque shores of Rossheller Cove, one of the largest lakes in the area, the Timeless Boardwalk is a delightful escape for couples and families alike. With breathtaking views of the historic downtown Shadowford and the serene backdrop of the mountains, this entertainment destination offers a unique blend of nostalgia and modern attractions. Just two hours from a bustling metropolitan area, it is an ideal overnight getaway for travelers seeking relaxation and adventure. As you embark on this advertising project, keep in mind the charm of our location and the immersive experience we provide. Get ready to explore creative ways to showcase the Timeless Boardwalk as the perfect spot for unforgettable memories!

The in-house marketing team developed the following overview to capture the essence of the Timeless Boardwalk. Use this overview to help guide your design decisions for the project.

The Timeless Boardwalk is a highly-themed entertainment experience for couples and families to enjoy time together.

Designing for Social Media

Curriculum

Meet the Client

Modal title